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CLIENT Squigl. They sell custom software for creating fast animated videos and tutorials. Main clients are school teachers. ocused on future-proofed innovative software and design solutions for small to mid-range businesses.
TASK: Redesign Website
CHALLANGE: Determine user group and user personas, design bright, custom website
WORK PERFORMED:
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User research, comparative analyses, created and sent out surveys for active users, conducted 5 interviews to create user personas.
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Create site map, user journeys.
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Designed and approve low- fidelity prototype.
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Created style guide, designed custom icons and UI elements, created custom animations and tutorials. Performed photo treatment.
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Delivered high-fidelity prototype.
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Built website in WordPress
Mood board, button research, proposed site map, several low/medium fidelity prototype screens (XD snippet), icons, Header design example (1 of many), Multiple graphic design assets created.
Example of simple animations used on the website.
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